Verified Job
Digital Marketing
Digital Marketing Executive – E-commerce Platforms
Digital Marketing
#612737
Remote / WFH
Job Description
Job Summary
We are seeking a highly motivated and results-driven Digital Marketing Executive with proven experience in managing and scaling performance across leading e-commerce platforms including Amazon, Flipkart, Meesho, and our own D2C website. The ideal candidate should have a strong understanding of platform algorithms, ad campaign optimization, product ranking, catalog management, and data-driven performance marketing.
Key Responsibilities
E-commerce Platform Management
Manage product listings, content, pricing, inventory, and promotions on Amazon, Flipkart, Meesho, and other marketplaces.
Optimize product titles, descriptions, keywords, and A+ content to improve search visibility and conversions.
Handle account health, brand registry, return & refund issues, and customer communication as per platform norms.
Regularly monitor seller dashboard metrics and ensure timely compliance with platform policies.
Performance Marketing & Ads
Plan and execute paid ad campaigns on Amazon (SP, SB, SD), Flipkart PLA/CPA, and Meesho ads.
Monitor ad spends, ROAS, CTR, and CPC; continuously optimize campaigns for better efficiency and scale.
Develop and execute promotional strategies including lightning deals, coupons, and platform-specific events.
Handle retargeting, remarketing, and conversion rate optimization on D2C platforms using Meta Ads, Google Ads, etc.
D2C Website Management
Work with the web development and UI/UX team to ensure a high-converting D2C website.
Manage Shopify/WooCommerce/Custom CMS backend – catalog, orders, CRM, and customer journey.
Run integrated campaigns across Google, Facebook, and Instagram to drive traffic and conversions.
Implement SEO best practices and blog/content strategy to improve organic rankings.
Reporting & Analysis
Analyze platform dashboards, ad reports, and sales data to identify winning products and improvement areas.
Generate weekly/monthly performance reports with KPIs like impressions, conversions, CPA, ACoS, etc.
Recommend actionable insights to marketing and sales teams for campaign improvements.
Desired Candidate Profile
Education: Graduate/Postgraduate in Marketing, Digital Media, or related field.
Experience: 4–8 years of hands-on experience in digital marketing and e-commerce platform handling.
Skills:
Strong expertise in Amazon Seller Central, Flipkart Seller Hub, Meesho Supplier Panel, and D2C website tools.
Experience with ad platforms: Amazon Ads, Flipkart Ads, Facebook Ads, Google Ads.
Knowledge of SEO, keyword research tools (Helium10, Jungle Scout, etc.), and web analytics.
Detail-oriented with a strong command of numbers, Excel, and marketing metrics.
Self-starter, goal-driven, and accountable for delivering measurable results.
Compensation: Competitive salary + Incentives based on KPIs (Sales growth, ROAS, New Product Launches, etc.)
Job Type: Full-time
Pay: ₹25,000.00 - ₹45,000.00 per month
Benefits:
Provident Fund
Schedule:
Day shift
Fixed shift
Work Location: In person
We are seeking a highly motivated and results-driven Digital Marketing Executive with proven experience in managing and scaling performance across leading e-commerce platforms including Amazon, Flipkart, Meesho, and our own D2C website. The ideal candidate should have a strong understanding of platform algorithms, ad campaign optimization, product ranking, catalog management, and data-driven performance marketing.
Key Responsibilities
E-commerce Platform Management
Manage product listings, content, pricing, inventory, and promotions on Amazon, Flipkart, Meesho, and other marketplaces.
Optimize product titles, descriptions, keywords, and A+ content to improve search visibility and conversions.
Handle account health, brand registry, return & refund issues, and customer communication as per platform norms.
Regularly monitor seller dashboard metrics and ensure timely compliance with platform policies.
Performance Marketing & Ads
Plan and execute paid ad campaigns on Amazon (SP, SB, SD), Flipkart PLA/CPA, and Meesho ads.
Monitor ad spends, ROAS, CTR, and CPC; continuously optimize campaigns for better efficiency and scale.
Develop and execute promotional strategies including lightning deals, coupons, and platform-specific events.
Handle retargeting, remarketing, and conversion rate optimization on D2C platforms using Meta Ads, Google Ads, etc.
D2C Website Management
Work with the web development and UI/UX team to ensure a high-converting D2C website.
Manage Shopify/WooCommerce/Custom CMS backend – catalog, orders, CRM, and customer journey.
Run integrated campaigns across Google, Facebook, and Instagram to drive traffic and conversions.
Implement SEO best practices and blog/content strategy to improve organic rankings.
Reporting & Analysis
Analyze platform dashboards, ad reports, and sales data to identify winning products and improvement areas.
Generate weekly/monthly performance reports with KPIs like impressions, conversions, CPA, ACoS, etc.
Recommend actionable insights to marketing and sales teams for campaign improvements.
Desired Candidate Profile
Education: Graduate/Postgraduate in Marketing, Digital Media, or related field.
Experience: 4–8 years of hands-on experience in digital marketing and e-commerce platform handling.
Skills:
Strong expertise in Amazon Seller Central, Flipkart Seller Hub, Meesho Supplier Panel, and D2C website tools.
Experience with ad platforms: Amazon Ads, Flipkart Ads, Facebook Ads, Google Ads.
Knowledge of SEO, keyword research tools (Helium10, Jungle Scout, etc.), and web analytics.
Detail-oriented with a strong command of numbers, Excel, and marketing metrics.
Self-starter, goal-driven, and accountable for delivering measurable results.
Compensation: Competitive salary + Incentives based on KPIs (Sales growth, ROAS, New Product Launches, etc.)
Job Type: Full-time
Pay: ₹25,000.00 - ₹45,000.00 per month
Benefits:
Provident Fund
Schedule:
Day shift
Fixed shift
Work Location: In person
