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Digital Marketing Executive D2C skincare brand
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#348835
Full Time
Job Description
Our client is Indias fastest growing beauty brand that leverages cosmetic technology with an in-depth understanding of the needs of Indian skin to create dermat certified natural and organic skin care products. The packaging is recyclable and eco friendly thereby minimising the carbon footprint.
Backed by an established conglomerate and founded in 2026 by a successful entrepreneur who carries many years of experience in this field, this Mumbai based company is associated with a very well-known Bollywood actress. The products are sold through its own website as well as popular ecommerce portals.
As a Digital Marketing Executive, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.
What you will do:
• Building, planning and implementing the overall digital marketing strategy
• Managing all digital marketing channels
• Measuring ROI and KPIs
• Executing and managing a digital marketing budget
• Improving and managing online content, considering SEO and Google Analytics
• Overseeing all the companys social accounts
• Building an inbound marketing plan
• Monitoring competitors and provide suggestions for improvement
What you need to have:
• Bachelor's degree in Marketing, Communications or a related field
• Proven experience in digital marketing, preferably within the skincare, beauty, or related industry
• Strong understanding of digital marketing channels, including social media, paid advertising, email marketing, SEO, etc
• Experience with Google Ads, Facebook Ads Manager, Google Analytics, and social media management tools
• Proficiency in content creation and copywriting for digital platforms
• Knowledge of SEO best practices and the ability to conduct keyword research
• Analytical mindset with the ability to interpret data and metrics to optimize campaigns
• Excellent written and verbal communication skills
• Creative thinker with the ability to develop innovative marketing strategies
Experience: 1 - 6 years
CTC per Annum: 5,00,000 to 7,00,000
Backed by an established conglomerate and founded in 2026 by a successful entrepreneur who carries many years of experience in this field, this Mumbai based company is associated with a very well-known Bollywood actress. The products are sold through its own website as well as popular ecommerce portals.
As a Digital Marketing Executive, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.
What you will do:
• Building, planning and implementing the overall digital marketing strategy
• Managing all digital marketing channels
• Measuring ROI and KPIs
• Executing and managing a digital marketing budget
• Improving and managing online content, considering SEO and Google Analytics
• Overseeing all the companys social accounts
• Building an inbound marketing plan
• Monitoring competitors and provide suggestions for improvement
What you need to have:
• Bachelor's degree in Marketing, Communications or a related field
• Proven experience in digital marketing, preferably within the skincare, beauty, or related industry
• Strong understanding of digital marketing channels, including social media, paid advertising, email marketing, SEO, etc
• Experience with Google Ads, Facebook Ads Manager, Google Analytics, and social media management tools
• Proficiency in content creation and copywriting for digital platforms
• Knowledge of SEO best practices and the ability to conduct keyword research
• Analytical mindset with the ability to interpret data and metrics to optimize campaigns
• Excellent written and verbal communication skills
• Creative thinker with the ability to develop innovative marketing strategies
Experience: 1 - 6 years
CTC per Annum: 5,00,000 to 7,00,000
