Digital Marketing Executive (Amazon, Google Ads Content Creation)

Location
Greater Noida, Uttar Pradesh
 
Full job description
Job Title: Digital Marketing Executive (Amazon, Google Ads Content Creation)

Job Description:

We are looking for a dynamic and creative Digital Marketing Executive who can handle end-to-end digital marketing activities across platforms such as Amazon, Google Ads, social media, and video content creation. The ideal candidate should have hands-on experience in e-commerce marketing, paid advertising, and creative content development.
Key Responsibilities:

Amazon Marketing:

Manage and optimize product listings on Amazon (titles, descriptions, keywords, A+ content).
Create and run Amazon PPC campaigns (Sponsored Products, Sponsored Brands, etc.).
Monitor performance metrics (ACoS, ROAS, CTR) and adjust campaigns accordingly.
Handle Amazon promotions, coupons, and deals.
Google Ads SEO:

Plan, create, and manage Google Ads campaigns (Search, Display, Shopping, YouTube).
Perform keyword research and competitor analysis.
Monitor and optimize campaigns for maximum ROI and conversions.
Work on website SEO to improve organic ranking and traffic.
Content Video Marketing:

Create marketing videos (product demos, ads, reels) using tools like Canva, Premiere Pro, CapCut, etc.
Write creative content for ads, blogs, social media, and product pages.
Manage YouTube channel (if applicable) including SEO and video publishing.
Social Media Marketing:

Run paid campaigns on platforms like Facebook, Instagram, and LinkedIn.
Design and schedule engaging posts using tools like Buffer or Meta Business Suite.
Engage with the audience and grow social media presence.
Reporting Analysis:

Track KPIs like CTR, ROAS, CPL, and conversion rate.
Prepare weekly/monthly reports with insights and improvements.
Use tools like Google Analytics, Facebook Ads Manager, and Amazon Brand Analytics.
Requirements:

1-3 years of experience in digital marketing or e-commerce marketing.
Preferred Qualifications:

Bachelor's degree in Marketing, Business, or related field.
Certification in Google Ads, Meta Blueprint, or Amazon Advertising (preferred).
Experience with Shopify or other e-commerce platforms is a plus.
Knowledge of Amazon Seller/Vendor Central, Google Ads, Facebook Ads, and SEO.
Familiarity with design and video tools (Canva, Photoshop, Premiere Pro, etc.).
Good communication skills in English (written spoken).
Self-motivated with a growth mindset and attention to detail.
Job Type: Full-time

Pay: ₹10,785.74 - ₹34,331.88 per month

Schedule:

Day shift
Work Location: In person

  Read more