Digital Marketing Associate - Search Engine Marketing
Job Description
What role you will play in team: You will support the SEM team in managing and optimizing paid search campaigns across various search engines.What you will do: You will assist in keyword research, campaign setup, bid management, and performance reporting, contributing to overall SEM success.Key responsibility:Assist in keyword research and selection for paid search campaigns.Support the setup and management of paid search campaigns on various platforms (Google Ads, Bing Ads).Manage bids, budgets, and targeting options to optimize campaign performance.Track and analyze campaign performance using various analytics tools.Prepare regular reports on campaign performance and provide recommendations for improvements.Stay current with the latest SEM best practices and industry trends.Required Qualification and Skills:Bachelor's degree in Marketing, Business, or a related field.0-2 years of experience in search engine marketing (SEM).Understanding of PPC advertising principles and best practices.Proficiency in using Google Ads and other SEM platforms.Excellent analytical and problem-solving skills.Strong attention to detail.Benefits Included:Competitive salary and comprehensive benefits package.Opportunities for career advancement and professional development.A collaborative and inclusive work environment.Comprehensive health and wellness programs.Generous paid time off.A Day in the Life: A day involves analyzing campaign data, optimizing bids and targeting, conducting keyword research, and collaborating with the team to improve SEM performance. Continuous learning and adaptation are essential.
