Digital Marketing Associate
Job Description
From an attitude perspective these attributes would be a great fit for us:
• Humility
• Honesty
• Empathy
• Creativity
• Team player
• Growth mindset
Shift Timings:
Evening Shift 5:00PM to 02:00AM IST (Non Negotiable, We work mostly with US customers in EST Time Zone)
Key Responsibilities and Skills
• Create, schedule, and manage social media content, ensuring proactive engagement and community management
• Plan digital campaign calendars and execute key marketing initiatives, including webinars, newsletters, and outreach campaigns
• Implement on-page, off-page, and technical SEO strategies to improve website performance and search rankings.
• Use tools like Google Analytics to track campaign performance, generate reports, and provide creative recommendations for improvement.
• Identify and attract potential leads through digital marketing strategies, including outreach, email marketing, and paid/organic campaigns.
• Maintain and track lead data in HubSpot (or equivalent CRM) to optimize marketing and sales alignment.
• Create and manage email campaigns using tools like Mailchimp or Mautic, ensuring high engagement and conversion rates
• Work closely with other departments to align marketing activities with business goals.
• Research keywords and write SEO-optimized blogs to drive organic traffic and improve search visibility.
• Hands-on experience with social media management tools (e.g., Hootsuite, Buffer) and marketing automation platforms.
• Utilize Apollo (or similar prospecting tools) to identify and engage with potential leads, supporting outreach efforts to expand brand reach
• Google Ads, HubSpot, or other digital marketing certifications are a plus.
Requirements
Education:-Any Graduate or Post Graduation Degree/Diploma
Experience:- 6month - 1 year
