Digital Community & Social Media Executive
Job Description
We are looking for an energetic and creative Digital Community & Social Media Executive to manage our online presence, build communities and engage with customers across multiple digital platforms.
Key Responsibilities
Social Media Management
• Manage company pages on Instagram, Facebook, LinkedIn and other social platforms.
• Create, schedule and publish daily posts, reels, stories and updates.
• Coordinate with the design team for creatives and promotional campaigns.
• Monitor trends and suggest content ideas to increase engagement.
WhatsApp Marketing
• Build and manage WhatsApp Communities and WhatsApp Channels.
• Create and send promotional broadcasts and product updates.
• Grow subscriber and community databases organically.
• Maintain customer segmentation and contact lists.
Customer Engagement
• Respond promptly to customer queries received through:
• Website enquiries
• Guide customers regarding products, pricing and order processes.
• Escalate important leads and customer issues to the sales team.
Community Building
Analytics & Reporting
Desired Skills
• Good written and spoken English.
• Knowledge of Instagram, Facebook, LinkedIn and WhatsApp Business.
• Understanding of Canva, Meta Business Suite and social media tools.
• Creative thinking and content planning skills.
• Strong communication and customer handling abilities.
• Basic understanding of digital marketing and lead generation.
Preferred Qualifications
• Graduate in Marketing, Business, Communication or related field.
• 1–3 years experience in Social Media Marketing, Digital Marketing or Community Management.
• Freshers with excellent communication skills and strong social media knowledge may also apply.
Key Performance Indicators (KPIs)
• Growth in followers and community members.
• Customer response time.
• Number of qualified leads generated.
• Engagement rate on social media platforms.
• Growth of WhatsApp communities and broadcast lists.
• Customer satisfaction and query resolution
Location: Noida (Work from Office)
