Position Identification • Designation: Content Writer- Department: Content Organizational Relationships Reporting to Operations Head Direct Subordinates: Content writers , CS team, Content team, BD Team, Social Media team External Relationships: NA Purpose Of The Job • Content Writers are responsible for creating engaging written pieces of copy that can be used in digital and web media.- To work for clients to produce articles on a variety of topics, as an opportunity to advertise their services or educate consumers about relevant information related to the brand's offerings. Key Result Areas • Accuracy of research.- Meeting deadlines and ensuring timely delivery of rich content.- Creating content captivating maximum readers. Principal Tasks & Responsibilities • Conducting in-depth research on industry-related topics in order to develop original content.- Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, webinars, podcasts, e-books, whitepapers, and more.- Create content that motivates, inspires, educates, informs, sells, and provides information across various digital platforms.- Work closely with the client servicing, search engine optimization, social media marketing, and graphic designing teams to produce content that generates results.- Use your editing, content management, and creative skills to publish and edit content across various digital platforms.- Ensure the quality of detailed copy in English and/or Hinglish throughout all phases of projects assigned.- Work on a variety of projects across a rich spectrum of market sectors and geography.- Contribute to the creation of guidelines and digital brand manuals.- Contribute to the definition of project storytelling opportunities and assist designers, video content creators, photographers, and illustrators to deliver unique project narratives.- Embrace challenges and inspire new ways of thinking.- Identify customers’ needs and recommend new gaps in the company's current content.- Use your knowledge of SEO and content development to create digital content that helps us get found via search engines and showcases our company and clients as a leader within the industry.- Become an influencer who makes an impact on the company and within the industry through the production of digital content. Person Specifications Qualifications: Degree majoring in Marketing, Communications, Arts, Literature, Journalism, or other relevant disciplines Experience: Min 2 yrs with social media, journalism, blogging, digital marketing, corporate communications, and content writing. Skills • Grasp on Language: The applicant must have a good grasp of the written side of the English language. He/she must know how to structure a sentence that has all the necessary parts of speech (noun, verb, adjective etc.) and produce a said sentence that is grammatically correct.- Ability to research topics: Applicants often have to write about topics belonging to varying industry niches. They may not have any idea about a given topic at the time, and must therefore be comfortable with researching the subject matter online.- Non-Plagiarized content: Authenticity is paramount; thus, an applicant must have developed the discipline to write original content not copied from any available web content.- Familiarity with Word Processors: The applicant should have a basic understanding of using run-of-the-mill word processors (MS Word, Google Docs, WPS, etc. Salary Rs. 15,000 to Rs. 25,000