Key Responsibilities:
• Research and create original, non-AI-generated, SEO-optimized content, including blogs, articles, landing pages, and emailers across Career Launcher's exam preparation categories.
• Work closely with the SEO team to understand content briefs, including target keywords, search intent, word count, content structure, and internal linking requirements.
• Write engaging, accurate, and student-friendly content on topics such as exam patterns, eligibility criteria, syllabus, preparation strategies, admissions, and career opportunities.
• Refresh and optimize existing content by updating outdated information, improving readability, enhancing keyword optimization, and aligning with current SEO best practices.
• Format content using headings, tables, bullet points, FAQs, and other structured elements to improve user experience and search engine visibility.
• Incorporate feedback from the SEO Lead and content reviewers to ensure high-quality, error-free content delivered within deadlines.
• Maintain a content tracker and provide regular updates on the progress and status of assigned content pieces.
• Ensure all content is plagiarism-free, factually accurate, grammatically correct, and aligned with the brand's tone and editorial guidelines.
Interested candidates can share their CV at sumanpreet.kaur@careerlauncher.com