Content Writer for a digital Marketing co at Chennai
Job Description
Job Title: Content Writer for a digital Marketing co at ChennaiLocation: Saligramam, ChennaiCTC: 3.60 LPAWe are looking for a creative and detail-oriented Content Writer to join our team at a leading company in Chennai. If you have a passion for storytelling, strong writing skills, and an eye for detail, wed love to hear from you.Key Responsibilities1. Content CreationDevelop clear, engaging, and original content for blogs, websites, landing pages, and social media platforms.Create compelling copy for advertisements, email campaigns, and marketing materials.Ensure all content aligns with the brands tone, voice, and messaging guidelines.2. SEO OptimizationPerform keyword research and implement SEO best practices.Optimize content to improve search engine visibility and rankings.Collaborate with the SEO team to align content strategies.3. Research & IdeationConduct in-depth research on industry-related topics.Generate innovative content ideas based on trends, audience insights, and business goals.Stay updated on content trends and competitor activities.4. Editing & ProofreadingProofread and edit content to ensure clarity, accuracy, and consistency.Maintain high standards of grammar, tone, and formatting.5. CollaborationWork closely with designers, marketers, and social media teams.Support content planning and editorial calendar development.Incorporate feedback and revise content as needed.Requirements & SkillsBachelors degree in English, Journalism, Marketing, or a related field.Minimum 24 years of experience in content writing or copywriting in any advertising/Digital Marketing agency preferred..Excellent writing, editing, and proofreading skills.Basic understanding of SEO and keyword optimization.Ability to manage multiple projects and meet deadlines.Familiarity with CMS platforms (e.g., WordPress) is an added advantage.Key Performance Indicators (KPIs)Content quality and audience engagementSEO performance (rankings and traffic growth)Timely delivery of contentConsistency in brand tone and messagingContribution of content to lead generationIf your experience aligns with our requirements, please share your updated resume at contactthebanyanhr@gmail.com
