Verified Job
Content Writer
Content and Social Lead
Content Writer
#737810
Remote / WFH
Walker & Sloan
Job Description
Full job description
Bristol
Walker and Sloan are proud to be working with a well known Branding Marketign Agency in Bristol as thy are keen to bring on board a Content and Social Lead to the team on a full time basis.
We’re looking for an ambitious, energetic and commercially minded Content & Social Lead to join the team and play a key role in growing and evolving our social and content offering.
This is an exciting, fast-paced and varied role that combines strategic leadership with hands-on delivery. You’ll shape
content and social strategies for a mix of B2B and B2C brands, while also leading execution across channels, campaigns and agency marketing activity.
We’re ideally looking for someone with 8+ years’ experience in content and social roles, with proven strategic leadership experience and a strong understanding of how content drives brand growth and commercial results. You’ll know what makes content perform across different audiences and platforms, and stay close to emerging trends, channel developments and audience behaviours.
You’ll be proactive, entrepreneurial and driven by opportunity – someone who enjoys building, shaping and growing an offer. We’re looking for a self-starter with a strong point of view, creative energy and the confidence to help drive both client success and agency growth.
For the right person, this role can be offered on either a full-time or part-time basis and may particularly suit a permanent freelancer or someone looking for flexibility.
YOUR ROLE IN THE AGENCY
As Content and Social Lead you will lead the planning, creation and delivery of content marketing and social media activity across both client accounts and the agency’s own marketing channels. This is a hands-on role with strategic influence, combining day-to-day social media execution with broader content leadership across web, email and editorial. You will shape the direction of content and social output, ensuring everything we produce is consistent, high quality, audience-focused and performance-driven.
Working closely with Client Services, Strategy and Creative teams, you will oversee content workflows from initial planning through to delivery, optimisation and reporting. You’ll play a key role in shaping content strategies across accounts, bringing fresh thinking, strong organisation and a proactive, solutions-led approach to the role.
As a self-starter who thrives working autonomously, you’ll be confident managing multiple priorities while maintaining
attention to detail and delivering against deadlines.
You will also build strong, trusted relationships with clients, acting as a strategic partner across content and social, and
ensuring activity aligns with wider business objectives and delivers measurable impact.
PERSONAL SKILLS
You’re a people person, who:
Has strong expertise in content marketing, with experience delivering engaging multi-channel content and social
campaigns across platforms including LinkedIn, Instagram, TikTok and email
Confident leading end-to-end content delivery, from planning and briefing through to publishing, reporting and
optimisation
Able to demonstrate the impact of content activity and build compelling commercial cases that deliver value for
clients
A strong communicator, confident in developing strategies, presenting ideas and articulating recommendations
clearly
Creates polished, persuasive presentations and is comfortable presenting these directly to clients
Builds strong, collaborative relationships with both clients and internal teams
Experienced in analytics and performance reporting, using insights and data to inform strategy and drive
continuous optimisation
Keeps up to date with emerging social trends, platform developments and content best practices, proactively
identifying opportunities for clients
Communicates clearly and confidently with stakeholders at all levels
A proactive self-starter who takes ownership, demonstrates accountability and consistently delivers high-quality
work
ROLE SKILLS
Content Leadership & Strategy
Leads the development of content and social strategies that deliver measurable results for clients and the agency
Commercially minded, with a strong understanding of client business objectives and how content supports
commercial growth
Able to demonstrate the impact of content activity and build compelling business cases that drive value and
investment
Confident advising clients and influencing decision-making
Owns the strategy and delivery of saintnicks’ own content marketing activity, supporting new business growth
Contributes to and authors new business proposals, pitch decks and strategic responses for content and social
opportunities
Acts as an ambassador for the agency, confidently representing saintnicks externally and raising the profile of our
content offer
Content & Social Delivery
Leads the planning, management and delivery of content calendars across client accounts and saintnicks’ owned
channels
Creates clear, engaging and on-brand copy across social media, web, email and editorial content
Collaborates closely with the Creative/Studio team, developing effective briefs and ensuring all assets align with
strategic and brand requirements
Oversees content scheduling, publishing and quality control across all platforms
Supports community management activity where required, ensuring timely, professional and on-brand
engagement
Maintains exceptional attention to detail, ensuring all content is accurate, consistent and aligned to brand
guidelines
Content Marketing & Campaigns
Leads the planning and development of insight-led content including articles, playbooks, campaign assets and
website copy
Ensures all content activity aligns with wider marketing, brand and commercial objectives
Supports integrated campaign planning across organic and paid social activity
Owns the agency’s email marketing and LinkedIn newsletter activity, including copywriting, briefing, optimisation
and performance review
Performance, Reporting & Optimisation
Owns content and social performance tracking, reporting and ongoing optimisation
Works closely with the Head of Digital to ensure robust measurement and tracking to understand the impact of
paid, social and content activity across digital sites
Oversees reporting dashboards and performance reporting tools, including Looker Studio
Uses data and insight to identify opportunities, inform strategic recommendations and improve campaign
performance
Supports and advises on paid social activity, including LinkedIn Ads and collaboration with media teams
Has a strong understanding of paid social campaign setup, management and optimisation
Collaboration & Process
Works collaboratively with Client Services, Strategy and Creative teams to shape content approaches aligned to
client objectives and KPIs
Leads internal content processes including briefing documents, approval workflows, review decks and delivery
management
Manages relationships with external partners, freelancers and creators where required
Plays a key role in content audits, strategic planning and new business responses
Takes ownership of projects from initial planning through to delivery, ensuring high-quality execution at every
stage
Bristol
Walker and Sloan are proud to be working with a well known Branding Marketign Agency in Bristol as thy are keen to bring on board a Content and Social Lead to the team on a full time basis.
We’re looking for an ambitious, energetic and commercially minded Content & Social Lead to join the team and play a key role in growing and evolving our social and content offering.
This is an exciting, fast-paced and varied role that combines strategic leadership with hands-on delivery. You’ll shape
content and social strategies for a mix of B2B and B2C brands, while also leading execution across channels, campaigns and agency marketing activity.
We’re ideally looking for someone with 8+ years’ experience in content and social roles, with proven strategic leadership experience and a strong understanding of how content drives brand growth and commercial results. You’ll know what makes content perform across different audiences and platforms, and stay close to emerging trends, channel developments and audience behaviours.
You’ll be proactive, entrepreneurial and driven by opportunity – someone who enjoys building, shaping and growing an offer. We’re looking for a self-starter with a strong point of view, creative energy and the confidence to help drive both client success and agency growth.
For the right person, this role can be offered on either a full-time or part-time basis and may particularly suit a permanent freelancer or someone looking for flexibility.
YOUR ROLE IN THE AGENCY
As Content and Social Lead you will lead the planning, creation and delivery of content marketing and social media activity across both client accounts and the agency’s own marketing channels. This is a hands-on role with strategic influence, combining day-to-day social media execution with broader content leadership across web, email and editorial. You will shape the direction of content and social output, ensuring everything we produce is consistent, high quality, audience-focused and performance-driven.
Working closely with Client Services, Strategy and Creative teams, you will oversee content workflows from initial planning through to delivery, optimisation and reporting. You’ll play a key role in shaping content strategies across accounts, bringing fresh thinking, strong organisation and a proactive, solutions-led approach to the role.
As a self-starter who thrives working autonomously, you’ll be confident managing multiple priorities while maintaining
attention to detail and delivering against deadlines.
You will also build strong, trusted relationships with clients, acting as a strategic partner across content and social, and
ensuring activity aligns with wider business objectives and delivers measurable impact.
PERSONAL SKILLS
You’re a people person, who:
Has strong expertise in content marketing, with experience delivering engaging multi-channel content and social
campaigns across platforms including LinkedIn, Instagram, TikTok and email
Confident leading end-to-end content delivery, from planning and briefing through to publishing, reporting and
optimisation
Able to demonstrate the impact of content activity and build compelling commercial cases that deliver value for
clients
A strong communicator, confident in developing strategies, presenting ideas and articulating recommendations
clearly
Creates polished, persuasive presentations and is comfortable presenting these directly to clients
Builds strong, collaborative relationships with both clients and internal teams
Experienced in analytics and performance reporting, using insights and data to inform strategy and drive
continuous optimisation
Keeps up to date with emerging social trends, platform developments and content best practices, proactively
identifying opportunities for clients
Communicates clearly and confidently with stakeholders at all levels
A proactive self-starter who takes ownership, demonstrates accountability and consistently delivers high-quality
work
ROLE SKILLS
Content Leadership & Strategy
Leads the development of content and social strategies that deliver measurable results for clients and the agency
Commercially minded, with a strong understanding of client business objectives and how content supports
commercial growth
Able to demonstrate the impact of content activity and build compelling business cases that drive value and
investment
Confident advising clients and influencing decision-making
Owns the strategy and delivery of saintnicks’ own content marketing activity, supporting new business growth
Contributes to and authors new business proposals, pitch decks and strategic responses for content and social
opportunities
Acts as an ambassador for the agency, confidently representing saintnicks externally and raising the profile of our
content offer
Content & Social Delivery
Leads the planning, management and delivery of content calendars across client accounts and saintnicks’ owned
channels
Creates clear, engaging and on-brand copy across social media, web, email and editorial content
Collaborates closely with the Creative/Studio team, developing effective briefs and ensuring all assets align with
strategic and brand requirements
Oversees content scheduling, publishing and quality control across all platforms
Supports community management activity where required, ensuring timely, professional and on-brand
engagement
Maintains exceptional attention to detail, ensuring all content is accurate, consistent and aligned to brand
guidelines
Content Marketing & Campaigns
Leads the planning and development of insight-led content including articles, playbooks, campaign assets and
website copy
Ensures all content activity aligns with wider marketing, brand and commercial objectives
Supports integrated campaign planning across organic and paid social activity
Owns the agency’s email marketing and LinkedIn newsletter activity, including copywriting, briefing, optimisation
and performance review
Performance, Reporting & Optimisation
Owns content and social performance tracking, reporting and ongoing optimisation
Works closely with the Head of Digital to ensure robust measurement and tracking to understand the impact of
paid, social and content activity across digital sites
Oversees reporting dashboards and performance reporting tools, including Looker Studio
Uses data and insight to identify opportunities, inform strategic recommendations and improve campaign
performance
Supports and advises on paid social activity, including LinkedIn Ads and collaboration with media teams
Has a strong understanding of paid social campaign setup, management and optimisation
Collaboration & Process
Works collaboratively with Client Services, Strategy and Creative teams to shape content approaches aligned to
client objectives and KPIs
Leads internal content processes including briefing documents, approval workflows, review decks and delivery
management
Manages relationships with external partners, freelancers and creators where required
Plays a key role in content audits, strategic planning and new business responses
Takes ownership of projects from initial planning through to delivery, ensuring high-quality execution at every
stage
