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Verified Job Marketing

Content and Marketing Specialist

Auckland, Auckland
Marketing
#437826
Remote / WFH

Job Description

We’re currently on the hunt for a Marketing and Communications Specialist to join us for a 12-month fixed-term contract due to an internal secondment. If you’re a proactive, data-driven B2B marketer with a knack for storytelling, this is your chance to shine.

A key focus area this year is taking insights to market that enable our Dealers to get the most out of our platform. You’ll play a key role in packaging data and insights into compelling and actionable marketing communications, ensuring that key information and the call to action are visualized clearly.

Why You’ll Love Working with Us:
#Flexibility
Flexible working is the new normal. We have a guideline for our people to be in the office 60% of the time, with the remaining time being flexible. We support you with a home office setup and a utilities allowance to ensure you can work comfortably.
#Wellness
Being your best self means caring for your physical and mental well being. We offer plenty of resources to help you along the way.
#Leave
We support you with leave when you need it, including 5 days of wellness leave each year and 10 days of sick leave from day 1.
#Social
Nothing beats getting together to have some fun and celebrate our success. Join us in the office on payday for company-paid lunches, regular Friday drinks and nibbles, annual company awards, celebrations, and more.
#Learning
Whether it’s on the job, formal training, mentoring, or something else, you’ll grow with us from Day 1.
What You Can Expect from This Role:
Work closely with the Insights and Marketing Manager to implement the B2B content and channel strategy, including creating and distributing content that aligns with our tone of voice.
Package data and insights into compelling and actionable formats, ensuring that key information and the call to action are visualized clearly and understood by our dealer network.
Utilize your data-driven marketing expertise to support and improve dealer business performance.
Manage and deliver B2B webinars, ensuring a strong brand presence, attendee satisfaction, and proper distribution of recordings.
Develop and execute impactful B2B email campaigns, assess their effectiveness, and recommend improvements.
Deliver value-based marketing tools, content, and collateral to support pricing, product, and packaging go-to-market projects and other campaigns as required.
Collaborate with internal designers and external agencies to produce high-quality graphics, photos, and videos.
Plan and execute a communication calendar focusing on important updates such as product improvements, insights products, and process changes.
What You Will Bring to Our Team:
Experience
3+ years of marketing experience.
Experience in creating and executing B2B marketing campaigns that drive results.
Knowledge of current B2B/trade marketing trends and best practices.
Experience with content calendars and strategies.
Familiarity with tools like Google Analytics, Content Stack, or SEMRush is a plus.
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