Verified Job
Marketing
Branding and Marketing (Creative Content Strategist)
Marketing
#741689
Remote / WFH
Atitse Digital Media
Job Description
Creative Content Strategist
Atitse Digital Media Ahmedabad · On-site · Full-time Experience: 5–7 years
About us
Atitse Digital Media is a brand-first advertising agency headquartered in Ahmedabad, with an office in Dubai. We work across brand strategy, identity design, content production, performance marketing and film.
Our approach is strategy before content, brand before marketing. We start with the market, the audience and the positioning before anything gets written or designed. Our clients come from healthcare and clinical research, logistics, travel, fashion, corporate gifting, fintech and film.
About the role
This is a senior role. You will own content and brand strategy across a portfolio of client accounts deciding what each brand should be saying, planning how it gets said across platforms, and holding the standard of everything that goes out under your name.
You will also be the person the team looks to when a brief is unclear and the person the client hears from when a direction needs defending. Part of the job is doing the work; part of it is raising the level of the people around you.
What you’ll do
• Own brand and content strategy for client accounts end to end
• Run brand audits, market research and competitor analysis, and turn them into a positioning and messaging point of view
• Build the strategy documents and content frameworks the wider team executes from
• Plan and sign off monthly content calendars across Instagram, LinkedIn, YouTube and offline
• Write the important pieces yourself campaign concepts, brand films, launch narratives and direct writers on the rest
• Brief designers, editors and the production team, and review creative against the strategy before it moves
• Work with the performance team so organic and paid pull in the same direction
• Read monthly performance data, draw conclusions, and change the plan where the numbers say so
• Present strategy, campaign thinking and monthly reviews directly to founders and client leadership
• Mentor junior strategists and content executives review their work, correct their thinking, help them get better
• Contribute to new business: audits, pitch decks and strategic thinking for prospective clients
What we’re looking for
• 5–7 years in content strategy, brand strategy or a similar role, with meaningful time at an agency
• A portfolio of campaigns and brand work you led, not just contributed to, and the ability to explain the reasoning behind each
• Experience owning client relationships and holding your position in a room with senior stakeholders
• Strong written English. Hindi and Gujarati are an advantage.
• Real research ability sizing a market, studying competitors, finding the gap others missed
• Working knowledge of Instagram, LinkedIn and YouTube, and how strategy differs across them
• Enough understanding of design and video to brief a team properly and give feedback that improves the work
• Fluency with Meta, LinkedIn and Google analytics, and the judgement to know which numbers matter
• A considered view on where AI tools belong in a production workflow, and where they don’t
• Experience guiding or mentoring juniors
• Organised and self-directed. This role is not supervised closely, and it shouldn’t need to be.
Good to have
• Experience in regulated categories such as pharma, healthcare or finance
• Exposure to film or long-form video production
• Experience working on a brand launch from positioning through to go-live
Why Atitse
• Ownership of accounts, not tasks
• A team small enough that your decisions carry weight and your work is visible to leadership
• Range you’ll work across industries most strategists never touch in one career
• An in-house production studio, so what you plan gets made in the same building
How to apply
Send your CV and portfolio to hr@atitse.com with “Creative Content Strategist” in the subject line. Pick two pieces of work you’re proud of and tell us what the brief was, what you decided, and what happened.
Atitse Digital Media Ahmedabad · On-site · Full-time Experience: 5–7 years
About us
Atitse Digital Media is a brand-first advertising agency headquartered in Ahmedabad, with an office in Dubai. We work across brand strategy, identity design, content production, performance marketing and film.
Our approach is strategy before content, brand before marketing. We start with the market, the audience and the positioning before anything gets written or designed. Our clients come from healthcare and clinical research, logistics, travel, fashion, corporate gifting, fintech and film.
About the role
This is a senior role. You will own content and brand strategy across a portfolio of client accounts deciding what each brand should be saying, planning how it gets said across platforms, and holding the standard of everything that goes out under your name.
You will also be the person the team looks to when a brief is unclear and the person the client hears from when a direction needs defending. Part of the job is doing the work; part of it is raising the level of the people around you.
What you’ll do
• Own brand and content strategy for client accounts end to end
• Run brand audits, market research and competitor analysis, and turn them into a positioning and messaging point of view
• Build the strategy documents and content frameworks the wider team executes from
• Plan and sign off monthly content calendars across Instagram, LinkedIn, YouTube and offline
• Write the important pieces yourself campaign concepts, brand films, launch narratives and direct writers on the rest
• Brief designers, editors and the production team, and review creative against the strategy before it moves
• Work with the performance team so organic and paid pull in the same direction
• Read monthly performance data, draw conclusions, and change the plan where the numbers say so
• Present strategy, campaign thinking and monthly reviews directly to founders and client leadership
• Mentor junior strategists and content executives review their work, correct their thinking, help them get better
• Contribute to new business: audits, pitch decks and strategic thinking for prospective clients
What we’re looking for
• 5–7 years in content strategy, brand strategy or a similar role, with meaningful time at an agency
• A portfolio of campaigns and brand work you led, not just contributed to, and the ability to explain the reasoning behind each
• Experience owning client relationships and holding your position in a room with senior stakeholders
• Strong written English. Hindi and Gujarati are an advantage.
• Real research ability sizing a market, studying competitors, finding the gap others missed
• Working knowledge of Instagram, LinkedIn and YouTube, and how strategy differs across them
• Enough understanding of design and video to brief a team properly and give feedback that improves the work
• Fluency with Meta, LinkedIn and Google analytics, and the judgement to know which numbers matter
• A considered view on where AI tools belong in a production workflow, and where they don’t
• Experience guiding or mentoring juniors
• Organised and self-directed. This role is not supervised closely, and it shouldn’t need to be.
Good to have
• Experience in regulated categories such as pharma, healthcare or finance
• Exposure to film or long-form video production
• Experience working on a brand launch from positioning through to go-live
Why Atitse
• Ownership of accounts, not tasks
• A team small enough that your decisions carry weight and your work is visible to leadership
• Range you’ll work across industries most strategists never touch in one career
• An in-house production studio, so what you plan gets made in the same building
How to apply
Send your CV and portfolio to hr@atitse.com with “Creative Content Strategist” in the subject line. Pick two pieces of work you’re proud of and tell us what the brief was, what you decided, and what happened.
