B2B Customer Marketing Manager _ 1 year Contract_Bangalore
Job Description
We are currently looking for Customer Marketing Manager who has proven track record in IT Industry. This is an exciting opportunity to expand your skill set, achieve job satisfaction and work-life balance. More details as below.
Role: Customer Marketing Manager
Employment Type: 1 year Contract Role
Notice Period: Immediate Joiners/ 1 months
Work Mode: Hybrid (3 days work from office)
Work Location: Koramangala, Bangalore
Mandatory skills:
Experience 8+ years in B2B marketing with a clear focus on customer or lifecycle marketing; experience delivering measurable Enterprise outcomes. Domain Strong grasp of customer marketing — advocacy, references, community, expansion — and how it connects to revenue and retention. Understanding of Figma and its ecosystem is a bonus.
Job Description: -
We are looking for a seasoned Customer Marketing Manager to own and drive marketing programs that deepen our relationships with customers, amplify their success stories, and unlock expansion revenue.
This is a high-impact, cross-functional role suited for a self-starter who thrives in fast-paced B2B environments and brings a strong bias for data, outcomes, and getting things done.
Key Responsibilities: -
1. Deepen Customer Understanding & Relationships • Build and manage a robust customer engagement program — including advisory boards, roundtables, and 1:1 executive touchpoints — to maintain deep customer insight. • Own India Top Accounts Program- partner with key teams to maintain key accounts for relationship-deepening initiatives. • Customer segmentation, new use cases, and relevant narrative ownership • Serve as the voice of the customer internally, feeding insights back to Leadership.
2. Celebrate Customer Success • Build and scale a customer advocacy program — case studies, testimonials, reference calls, and peer reviews — that amplifies customer wins across channels. • Lead the development of compelling success stories in close collaboration with customers and content teams. • Drive recognition and celebration initiatives (spotlights, community highlights) that make customers proud to be partners. • Manage and grow a community of customer advocates who champion the brand at events, webinars, and in the market.
3. Expand Revenue & Grow Penetration • Design and execute marketing programs that drive upsell, cross-sell, and expansion within the existing customer base. • Collaborate with Revenue and SC to identify expansion signals and convert them into targeted campaigns. • Identify and nurture relevant market partnerships to grow customer penetration. • Measure and report on the revenue impact of customer marketing initiatives using clear KPIs and dashboards.
WHAT’S ON OFFER
You will be remunerated with an excellent base salary and entitled to attractive company benefits. Additionally, you will get the opportunity to enjoy a fun and collaborative work environment, alongside a strong career progression.
To submit your application, please apply online or email your UPDATED CV in Microsoft Word format to vishal.k@aven-sys.com Your interest will be treated with strict confidentiality.
CONSULTANT DETAILS:
Consultant Name: Vishal Kumar Yadav
Avensys Consulting Pte Ltd
EA Licence 12C5759
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