Verified Job
Digital Marketing
Associate- Influencer Marketing
Digital Marketing
#549948
Remote / WFH
Job Description
About CashKaro
CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by Ratan Tata and a recent $16 million funding from Affle, we’re already clocking ₹300 crore in revenue — racing towards ₹500 crore.
Our second venture, EarnKaro, is India’s leading influencer monetization platform, trusted by 500,000+ influencers. We also recently launched BankKaro, a FinTech aggregator like Paisabazaar, scaling rapidly.
Join our team and help us shape the future of online shopping, influencer marketing, and fintech in India!
Your Role – A Day in the Life
• Scout and onboard influencers (YouTube & Instagram primarily).
• Take ownership of end-to-end execution of influencer marketing campaigns for CashKaro and DealsAnytime.
• Explain campaign briefs, negotiate budgets, and maintain influencer relationships.
• Ideate video content, create timelines, and ensure delivery as per plan.
• Work closely on credit card acquisition and deal-based campaigns.
• Post-campaign, evaluate content and performance using Excel and internal tools.
• Maintain campaign hygiene using structured trackers, pivot tables, and reporting metrics.
Must-Have Skills
Skill
Description
Influencer Scouting & Negotiation
Ability to identify relevant influencers, pitch campaigns, and negotiate costs effectively.
Communication & Relationship Management
Strong written and verbal communication; builds lasting relationships with influencers.
Creative Ideation & Briefing
Able to brainstorm engaging campaign ideas and translate briefs clearly to creators.
Execution & Timeliness
Highly organized with ability to plan timelines, track deliverables, and manage multiple campaigns.
Data Analysis & Reporting
Comfortable using Excel (especially pivot tables) and internal tools to analyze post-campaign performance.
Self-Motivation & Ownership
Takes full ownership of tasks, problem-solves independently, and drives outcomes.
Upskilling & Growth Mindset
Constantly learning, open to feedback, and proactive about improving influencer marketing skills.
CashKaro is India’s #1 cashback platform, trusted by over 25 million users! We drive more sales for Amazon, Flipkart, Myntra, and Ajio than any other paid channel, including Google and Meta. Backed by Ratan Tata and a recent $16 million funding from Affle, we’re already clocking ₹300 crore in revenue — racing towards ₹500 crore.
Our second venture, EarnKaro, is India’s leading influencer monetization platform, trusted by 500,000+ influencers. We also recently launched BankKaro, a FinTech aggregator like Paisabazaar, scaling rapidly.
Join our team and help us shape the future of online shopping, influencer marketing, and fintech in India!
Your Role – A Day in the Life
• Scout and onboard influencers (YouTube & Instagram primarily).
• Take ownership of end-to-end execution of influencer marketing campaigns for CashKaro and DealsAnytime.
• Explain campaign briefs, negotiate budgets, and maintain influencer relationships.
• Ideate video content, create timelines, and ensure delivery as per plan.
• Work closely on credit card acquisition and deal-based campaigns.
• Post-campaign, evaluate content and performance using Excel and internal tools.
• Maintain campaign hygiene using structured trackers, pivot tables, and reporting metrics.
Must-Have Skills
Skill
Description
Influencer Scouting & Negotiation
Ability to identify relevant influencers, pitch campaigns, and negotiate costs effectively.
Communication & Relationship Management
Strong written and verbal communication; builds lasting relationships with influencers.
Creative Ideation & Briefing
Able to brainstorm engaging campaign ideas and translate briefs clearly to creators.
Execution & Timeliness
Highly organized with ability to plan timelines, track deliverables, and manage multiple campaigns.
Data Analysis & Reporting
Comfortable using Excel (especially pivot tables) and internal tools to analyze post-campaign performance.
Self-Motivation & Ownership
Takes full ownership of tasks, problem-solves independently, and drives outcomes.
Upskilling & Growth Mindset
Constantly learning, open to feedback, and proactive about improving influencer marketing skills.
