ASSOCHAM | Senior Executive | Marketing

PURPOSE OF THE JOB: To focus on the areas of Policy Advocacy, Advisory, Engagement, Research, Training and Capacity Building for:
• Government
• Businesses
• Society

PRINCIPAL ACCOUNTABILITIES: The main areas in which this role must get results in order to achieve its sole PROGS:
• Ability to launch marketing campaigns.
• Ability to organize and manage road shows.
• Ability to increase manage promotions to increase footfalls in events.
• Ability to identify sponsors and other fund-raising sources.
• 1-2 major events every year
• 4-6 other programmes/initiatives

Policy Development Advocacy/Research Report Creation
• Ability to decide areas for policy changes through interaction with members.
• Ability to manage multiple projects around policy advocacy.
• Ability to identify trends.
• Ability to understand advanced contemporary business issues.
• 4-5 representations /memorandum to the government and to get them resolved. Read more