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Assistant/Sr. Manager - Branding

Mumbai, Maharashtra
Marketing
#599096
Remote / WFH

Job Description

Are you a dynamic marketing professional with a passion for social media management (SMM), branding, and media partnerships? Do you have a knack for crafting compelling marketing communication (MarCom) strategies? Join our team and lead branding, media barter deals, and digital engagement for various industrial media brands!

πŸ“Œ Job Title: Assistant Manager – Branding

πŸ“ Location: Vidyavihar East

πŸ•’ Experience: 3-5 years in Social Media Marketing, Branding, and Media Barter Management

πŸ’Ό Industry: Media, B2B Publications, Industrial Branding

πŸ”Ή Key Responsibilities:

βœ… Social Media Marketing (SMM):

Develop and execute social media strategies for industrial media brands across LinkedIn, Twitter, Facebook, and Instagram.

Monitor trends and analytics to enhance engagement and brand visibility.

Drive lead generation and audience growth through paid and organic campaigns.

βœ… Branding & Marketing Communication (MarCom):

Create and manage branding campaigns to position our media brands as industry leaders.Develop marketing content, press releases, newsletters, and promotional materials.

Ensure brand consistency across all digital and print platforms.

βœ… Media Barter & Partnerships:

Identify and negotiate barter deals with events and others services.

Collaborate with trade associations, bodies, and influencers for brand visibility.

Execute sponsorship and collaboration opportunities to maximize reach.

βœ… Content & Campaign Management:

Plan and execute campaigns aligned with industry trends.

Oversee digital ads, email marketing, and website content strategies.

Track campaign performance using analytics tools and optimize engagement.

πŸ”Ή Key Skills & Requirements:

🎯 Strong knowledge of B2B and media branding.

🎯 Proven expertise in SMM, media partnerships, and barter deals.
🎯 Excellent content creation, copywriting, and communication skills.

🎯 Experience with digital tools like Google Analytics, Meta Business Suite, LinkedIn Ads, and SEO strategies.

🎯 Ability to work with designers, content teams, and external partners.

🎯 Data-driven mindset with strong analytical and reporting skills.
β€’ πŸ“© Apply Now! Send your resume to itmplhr@gmail.com/hr@itmgroupmedia.com with the subject line β€œApplication: Assistant Manager – SMM & Branding
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