Verified Job
Marketing
Assistant Communications And Pr Manager
Marketing
#270332
Remote / WFH
Job Description
Primary Responsibilities
• To define the marketing and communications plan for the hotel and its different profit centres at place, area, country and international levels as well as B2B and B2C.
• To implement actions contained in the marketing and communications plans and produce and/or supervise the production of any marketing and communications material.
• To increase the hotel's exposure in external communications networks, and build up a good working relationship with the press and local media.
• To set up a sponsoring and local partnerships policy.
• To optimise and promote the Le Club Accorhotels loyalty programme.
• To work closely and update E-commerce of all communication actions
• PR activities for the hotel
• Internal communication: provide guidelines for the staff when launching new brand concepts or partnership
• Represent the hotel in the media and other relevant occasions
• Partner with the Food & Beverage teams for hotel promotions and provide reports on the activities
• Work closely with HR to develop and support internal communication
• Online and print collateral management.
• Responsible of the marketing collaterals from creation to promotion (press releases, hotel factsheet, advertisements and publicity materials, restaurant menus)
Main Complexity/Critical issues in the Job
• Maintain the long-term relationship with external clients and suppliers.
• Open communication to every level of employees in various departments.
• The ability to manage information available internally and externally in a sensitive and confidential manner and sharing information in a selective and professional manner;
• Overall Global Coordination of initiatives
• To define the marketing and communications plan for the hotel and its different profit centres at place, area, country and international levels as well as B2B and B2C.
• To implement actions contained in the marketing and communications plans and produce and/or supervise the production of any marketing and communications material.
• To increase the hotel's exposure in external communications networks, and build up a good working relationship with the press and local media.
• To set up a sponsoring and local partnerships policy.
• To optimise and promote the Le Club Accorhotels loyalty programme.
• To work closely and update E-commerce of all communication actions
• PR activities for the hotel
• Internal communication: provide guidelines for the staff when launching new brand concepts or partnership
• Represent the hotel in the media and other relevant occasions
• Partner with the Food & Beverage teams for hotel promotions and provide reports on the activities
• Work closely with HR to develop and support internal communication
• Online and print collateral management.
• Responsible of the marketing collaterals from creation to promotion (press releases, hotel factsheet, advertisements and publicity materials, restaurant menus)
Main Complexity/Critical issues in the Job
• Maintain the long-term relationship with external clients and suppliers.
• Open communication to every level of employees in various departments.
• The ability to manage information available internally and externally in a sensitive and confidential manner and sharing information in a selective and professional manner;
• Overall Global Coordination of initiatives
