You must be enthusiastic, willing to learn, and committed to excellence. Excellent communication skills, self-starter with great motivational skills, ability to work on own, result-oriented, and a flair for social media marketing is essential.
If you are passionate about digital marketing love the excitement of a start-up, then we are looking for you. We’d love for you to join us as an App Marketing Associate to drive mobile app installs and app usage for our recently released Social Networking App “Netclan Explorer”
Responsibilities
· Create an overall growth strategy for the app for user acquisition retention
· Undertake Appstore Optimisation (ASO) including keywords, screenshots, preview video, reviews, and everything else that impacts the app’s Appstore presence
· Advertise on mobile app marketing channels, such as Facebook Ads, Google Ads, Apple Search Ads, and optimize campaigns to achieve desired performance goals
· Audit the app and suggest improvements to improve in-app conversion rates
· Make analytics and data-driven decisions to optimize acquisition retention strategy
· Prepare and study weekly performance reports to analyze past performance and prepare strategy going forward
Qualifications and Skills
Bachelor's degree or relevant work experience in the marketing field
0 – 2 years’ relevant and demonstratable experience in digital/app marketing. Should have the capability to take off independently and deliver results.
Prior experience as an intern/associate in app promotion and app marketing through different channels is a must. Should have exposure in strategizing brand promotions and creating effective campaigns for the promotions.
A basic understanding of apps and the Appstore ecosystem
A keen sense of design is essential. The incumbent should be able to visualize and create modern creative designs using design tools.
A passion for mobile apps and digital marketing is a must for the job
High level of ownership and a go-getter attitude.
Candidates can apply directly or send in their resumes to hr@netclan.com
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