We are seeking a results-driven Amazon AMS Specialist with hands-on experience in managing Amazon Seller Central accounts and Amazon Advertising campaigns. The ideal candidate should have expertise in Amazon PPC, campaign optimization, catalog management, sales growth strategies, and performance analysis. The candidate will be responsible for improving product visibility, increasing conversions, and maximizing return on ad spend (ROAS).
Key Responsibilities
• Plan, create, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and Sponsored Video Ads.
• Manage daily advertising budgets, bidding strategies, and campaign performance.
• Monitor and improve key advertising metrics such as ACoS, TACoS, ROAS, CTR, CPC, and conversion rate.
• Conduct keyword research, competitor analysis, and market trend analysis to identify growth opportunities.
• Optimize product listings by improving titles, bullet points, descriptions, backend search terms, and A+ Content recommendations.
• Manage Amazon Seller Central operations, including inventory coordination, pricing updates, and catalog maintenance.
• Analyze campaign performance and prepare daily, weekly, and monthly reports with actionable insights.
• Launch and manage seasonal campaigns, promotional events, coupons, Lightning Deals, and Prime Day strategies.
• Resolve listing suppression, Buy Box issues, account health concerns, and policy-related issues.
• Coordinate with creative, catalog, and operations teams to improve product performance.
• Monitor customer reviews, ratings, and feedback to support brand reputation.
• Stay updated with Amazon's latest advertising features, algorithm changes, and marketplace policies.
Pay: ₹35,000.00 - ₹50,000.00 per hour
Benefits:
• Paid sick time
• Paid time off
• Provident Fund