• Experience creating marketing creatives using Canva or similar design tools.
• Familiarity with LinkedIn Campaign Manager, CRM platforms, and email marketing tools.
• Basic understanding of ABM, outbound marketing, and modern B2B marketing.
• Strong writing, research, analytical, and communication skills.
• High ownership, curiosity, and willingness to experiment with AI to improve marketing execution.
Preferred Skills
• Experience building AI agents or workflow automation using no-code or low-code AI platforms.
• Experience with HubSpot, Salesforce, Smartlead, Apollo, Clay, or similar GTM tools.
• Exposure to US B2B SaaS or enterprise technology marketing.
• Experience supporting executive branding and LinkedIn thought leadership.
Success Measures
• Successful execution of AI-led GTM initiatives and agent-based workflows.
• High-quality GTM campaign execution and marketing asset creation.
• Campaign engagement, qualified meeting generation, and marketing-qualified leads.
• Effective adoption of AI to improve marketing productivity and execution speed.
• Accurate campaign reporting and marketing operations.