Job Title: Digital Marketing Specialist
We are seeking a skilled Digital Marketing Specialist to manage, optimize and execute ad campaigns from start to finish.
Key Responsibilities:
• Create, manage and optimize ad campaigns on DV360, in-house DSP platform, Taboola, etc.
• Monitor ad campaigns from inception to completion, making necessary modifications to enhance performance.
• Troubleshoot and resolve issues to ensure smooth execution and continuous improvement of campaign results.
• Analyze campaign performance and provide actionable insights during and post-campaign.
• Ensure delivery of campaign KPIs meets or exceeds industry standards.
• Work towards achieving and surpassing set targets for both productivity and quality, aligning with SLA agreements.
Required Skills:
• Proficiency in DV360 paid social (is a plus)
• Strong analytical skills with focus on performance optimization
• Ability to troubleshoot and solve issues in fast-paced environment
• Experience in creating media plans and programmatic campaign strategies
• Strong communication and reporting skills
• Ability to meet targets and KPIs, ensuring timely campaign delivery
Read more