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Aditya Birla Amc Head Digital Marketing

Mumbai, Maharashtra
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Digital Marketing
#251132
Remote / WFH

Job Description

• Digital Marketing mantle to drive new customer acquisition, more products per customers and growing SIP book through marketing communications
• Strategic partnership with large partners like Amazon, Phonepel Ola, Swiggy- Contextual Marketing communication library along with strong linkage to conversion through integrated systems like campaigns on various Digital mediums to conversion through CRM and in-house Digital assets- Oraganisation mandate for such partnerships
• New Product pipeline (ref:iimjobs.com)
• Go live with few partners- Tech capabilities in the form of APIs/ Interface etc- Business strategy creation and business case viability for Digital business- Business case approval- New product launches
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