Digital Marketing Manager

Job Profile: Manager, Digital Marketing

Qualification:
• Engineering from a top tier college with 1 to 2 years of work experience
• Exposure to Programming is a must
• Experience in Digital Marketing is a plus

Job Description:

The candidate should have interest and passion in the field of Digital Marketing. He/she will be part of our Digital Marketing team that works on the following channels -
• Search Engine Marketing
• Search Engine Optimization
• Online Display Ad Networks
• Social Media Marketing
• Third Party Digital Marketing Networks

The candidate will be required to take end to end ownership of one or more of the above mentioned channels. This would involve -
• Devising digital marketing strategy for a particular channel
• Assessing market opportunities formulating goals
• Envisioning and executing digital marketing campaigns with creative writers and designers
• Choosing appropriate channel of 3rd party advertising
• Analyze various performance metrics for budgeting performance improvement and generating business insights
• Collaborating across different channels of digital marketing for multi-channel advertising campaigns
• Analyze data to gather insights for new marketing campaigns