Copywriter

ODN builds innovative Content Solutions for e-commerce marketplaces and global brands. These solutions range from producing content in the form of photoshoots to videos to motion graphics to social media campaigns, advertising campaigns, and digital marketing collaterals. The entire content that you see when you open an e-commerce website. Our all-in-one content creation expertise is used by hundreds of marketplaces and brands around the world to build a strong digital presence.

What are we looking for:

● Primary responsibilities include coming up with creative ideas.

● Conceptualizing digital campaigns and writing copies and taglines for brand/ product campaigns, banners, videos, social media posts, etc.

● One should have good experience in working on consumer brands, and launching new concepts, ideas, and campaigns besides having great language skills.

What you must have done in the past:

● Strategic conceptualization and formulation of brand briefs/ campaigns.

● Well-read well-traveled, and updated on social, political, fashion, entertainment, and more trends.

● In-depth knowledge and understanding of copywriting, with hands-on experience in writing everything from the boring side (articles, press releases, technical content, case studies) to the fun side (ad copies, web content, social media captions, blogs, vlogs, video scripts).

● Creative/Out-of-the-Box thinking

● Writing concise, attention-grabbing, and hard-hitting copy Brainstorming visual and copy ideas with team members of the creative team.

● A good understanding of brands/markets in India, current advertising trends, consumer behavior, and related sense of the markets to be able to offer solutions to clients.

● Know-how of how to think and execute social media, digital and mainline campaigns

Good to have:

● 3-5 years of experience in the creative copywriting/ advertising industry.

● Previous experience in the fashion industry will be a plus Read more