Responsibilities: - Produce grammatically correct, well-researched, and plagiarism-free promotional and non-promotional content (blog posts, articles, guest posts, descriptions, use cases, case studies, PRs, social media captions/posts etc.) according to defined campaigns to drive leads and educate the target audience. - Use the best practices of SEO and other digital marketing techniques that are in trend to create relevant content. - Understand the platforms before writing content for one. - Analyze the content marketing metrics and make changes as and when needed according to the performance of the content. Job Requirements: - Bachelor’s or Master’s degree in English/ Journalism or a related field. - Knowledge of SEO, social media marketing, and other digital marketing techniques in trend. - Excellent writing skills as well as the ability to communicate and collaborate effectively. - Experience writing for B2B, B2C, and C2C audiences. - Ability to conduct extensive research. Ability to work independently with little supervision. - Positive attitude towards feedback and criticism. - Ability to take initiative and bring new ideas. Salary: ₹40,000.00 - ₹50,000.00 per month Benefits: - Food provided - Health insurance Schedule: - Day shift Ability to commute/relocate: - Mohali, Punjab: Reliably commute or planning to relocate before starting work (required) Experience: - Content writing (preferred) - total work (preferred) Language: - Hindi (preferred) - English (preferred) - Health insurance