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Content Specialist

Location: Chennai, Tamil Nadu

Category: Content Writer Jobs

Posted on: 2025/09/10

We are looking for a highly creative and strategic Content Marketing Specialist/Manager to join our team. The ideal candidate will have a passion for creating engaging and compelling content across a variety of platforms, as well as experience developing and executing successful content marketing campaigns.
• The ideal candidate must have 4 yrs in the digital marketing process, methodologies, techniques, and software.
• Able to manage multiple projects with the help of project management tools
• They will lead digital initiatives to generate and engage with business partners to build new business for the company.
• This candidate will be focused and have strong communication skills.
• They should be able to think critically when making plans and demonstrate the ability to execute a particular strategy.
• Expertise in #SEO, #SEM, #Social Media Management, #Reputation management, and other brand and #web analytics applications.

Responsibilities
• Plan and execute digital marketing campaigns
• Monitor and analyze effectiveness of marketing content
• Develop and execute a content marketing strategy that aligns with business goals and targets specific audience segments
• Create, manage, and publish high-quality, engaging, and relevant content across various platforms, including blog posts, social media, email, and video
• Conduct research to identify industry trends and insights, as well as audience preferences and behaviors
• Analyze and track the success of content marketing campaigns, and make data-driven decisions to optimize future efforts
• Collaborate with cross-functional teams, including design, product, and sales, to ensure a cohesive and integrated content marketing approach
• Develop and manage a content calendar, ensuring that content is timely, relevant, and consistent with brand messaging and tone
• Foster relationships with influencers and industry experts to build a strong network and drive brand visibility and engagement
• Stay up-to-date with the latest content marketing trends and technologies, and continuously evaluate and adjust the content marketing strategy as needed

Qualifications
• Bachelors degree in Marketing, Communications, English, or related field
• At least 3-4 years of experience in content marketing, with a proven track record of developing and executing successful campaigns
• Strong creative and strategic thinking skills, with the ability to develop and execute a content marketing strategy that aligns with business goals
• Excellent writing and editing skills, with the ability to create high-quality, engaging, and relevant content across various platforms
• Experience with content marketing tools and technologies, such as marketing automation, analytics, and social media management platforms
• Ability to work independently and as part of a cross-functional team
• Strong communication and interpersonal skills

If you are a highly creative and strategic Content Marketing Manager with a passion for creating engaging and compelling content, we want to hear from you!

Role: Content Marketing Specialist/Manager

Industry Type: Business Consulting

Department: Digital Marketing

Employment Type: Full Time, Permanent
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